Posted by Raine Hutchens on Jun 18, 2012

Crytek CEO Elaborates On Free-To-Play Move

Crytek, the company most known for bringing us the FarCry and Crysis series, is working hard to embrace the Free-To-Play model. They are currently working towards getting their future projects to completely assimilate to the model, putting some Free-To-Play in everything they release. How this works hasn’t been exactly clear, but Crytek CEO Cevat Yerli took some time to explain the developer’s plans going forward in efforts to help make things a bit less confusing.

“Right now we are in the transitional phase of our company, transitioning from packaged goods games into an entirely Free-To-Play experience. What this entails is that our future, all the new games that we’re working on, as well as new projects, new platforms, and new technologies, are designed around Free-To-Play online, with the highest quality development.”

Earlier this month we commented on the developer’s initial announcement into the new market. The examples that were given are all titles that make use of the Free-To-Play structure, and they do it well. Crytek’s CEO is now trying to provide some insight into why the initial decision was made, as well as how he plans to pursue the company’s goal.

The Free-To-Play model has shown impressive placement when it comes to MMO titles, but it hasn’t really been tested with other genres. Could this mean that Crytek will join up with the MMO wagon? What could their new software bring? Right now we’re still left with a lot of questions, but what we are cure of is that Crytek is taking things in a new direction. With more freemium games running the market right now, retail is quickly losing its edge. We’ll just have to wait and see what Crytek has in store for us.


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