World of Warcraft Loses 10% Of Players Since May
World of Warcraft is the world’s most popular MMORPG, I think it’s fair to say. Dozens of companies have tried to emulate the game in an attempt to cash in on the WoW pie, and quite frankly, most of them have failed. But like any great empire in history, even WoW will eventually fall.
In Activision’s 2nd quarter 2012 results, it was revealed that WoW has about 9.1 million people subscribed to it. Now, that is an impressive number, no doubt, but the kicker is that just 3 months ago there were over 10 million people subscribed to the game. In other words, in three months WoW lost 10% of its subscriber base.
This is the first time that WoW has had less than 10 million subscribers since January 2008, over 4 and a half years ago. Now, it might be said that the reason why so many people have left is because of a lack of overall content being released right now, but I’m not exactly sure of how many people will return when Mists of Pandaria comes out later this year. All I know is, while WoW might still be profitable for awhile longer, Blizzard and Activision will need to eventually find another source of constant revenue.
